Restaurant News is reporting that BJ’s Restaurants Inc. plans to maintain its focus as a premium casual-dining destination with a lower average check to garner favor with consumers who are tired of older casual dinnerhouses, but still want value.
Last week, BJ's reported preliminary fourth-quarter results that included a 13.4-percent rise in revenue to $112.6 million. Same-store sales declined 0.2 percent for the Dec. 29-ended quarter, compared with a 0.7-percent drop a year ago.
For the full fiscal year, BJ’s said revenue increased 14.1 percent, to $426.7 million, as the year-over-year number of restaurants grew to 92, versus 82 in fiscal 2008. Full-year same-store store sales fell 0.8 percent, compared with a decrease of 0.3 percent in 2008.
The company expects guest traffic in 2010 to remain under pressure, and post-recession same-store sales to grow between 1 percent and 3 percent annually.
Jan 12 · 6:54:00 AM · Source: Restaurant News
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by Rich Pike
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