Procter & Gamble (PG)

Proctor & Gamble announced that A.J. Lafley will step down as chairman effective Jan 1, to be replaced by his CEO successor, Bob McDonald. McDonald took over as CEO in July. Lafley, who took over amid profit warnings and diving stock prices in June 2000, helped right P&G by emphasizing innovation and a "consumer is boss" focus, which included spending more time in personal observation and interviews with consumers.
McDonald took over with P&G sales struggling in the recession, but the company turned in better-than-expected first-quarter results in October and forecast a better outlook for the full year. McDonald has pledged to aggressively win back market share from lower-priced competitors and store brands; P&G has cut prices across its broad portfolio, stepped up advertising focused on offering value, and added both cheap versions of its products and new premium-priced items.

Dec 8 · 8:33:00 PM · Source: Yahoo Finance
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by Rich Pike