Ruby Tuesday has established a new partnership with Penske Racing for the 2010 NASCAR Nationwide Series season. Ruby Tuesday will serve as primary sponsor for six races on the No. 22 Dodge driven by series standout Brad Keselowski.
The specific races where Ruby Tuesday will serve as primary sponsor of the car have yet to be determined, but the No. 22 Ruby Tuesday Dodge is expected to make its debut as primary sponsor at the Richmond International Raceway race on April 30. Ruby Tuesday will be an associate sponsor of the team for the remaining 2010 Nationwide Series races.
Track · email · face · Twitter · digg · COMMENTS
by Rich Pike
Ruby Tuesday reported for the 2nd-quarter 2010 earnings of $0.4 million, or $.01 per share. That compares to the prior year loss of $37.4 million, or $-.73 per share. Same-restaurant sales at Company-operated restaurants declined 1.7% and those for domestic franchised restaurants decreased 4.7% in the second quarter compared to the same quarter of the prior year.
Sandy Beall, Founder and CEO, commented on the results, saying, "In an environment that remains challenging, we are pleased that the momentum we established over the prior several quarters through our marketing strategies, cost savings initiatives, and store-level operations continued in the second quarter and is resulting in a stronger business, substantial free cash flow, and significant debt reduction.
Track · email · face · Twitter · digg · COMMENTS
by Rich Pike
Advertisement